75 LG NanoCell TV SM9970 ThinQ AI

LG NanoCell technology reproduces pure colour by applying about 1 nm nanoparticles. Now in 8K resolution, NanoCell TV delivers incredible picture quality with improved colour purity.

To enjoy the real 8K resolution, you need to check not only the number of pixels but also the clarity of the international standard. NanoCell 8K meets international standards, achieving a new level of detail, colour, and contrast.

8K offers 33 million pixels (7680X4320) - the more pixels, the higher the density. So to get the sense of realism from 8K, what's important is making each pixel appear separate and distinct to the eyes, not the actual number of pixels. That's what LG NanoCell 8K presents - the 'Real 8K'.

The distinction between each pixel decides how much detail is delivered. The optimal measurement for this is Contrast Modulation (CM). The higher the CM, the more precise pixels are for higher picture quality. According to ICDM, 8K resolution must have a CM higher than 50%. NanoCell TV has 88% of CM and it delivers real 8K resolution.

NanoCell Technology filters out dull colours to enhance the purity of the RGB spectrum. Nano Colour delivers a realistic 8K visual experience with a more vivid and accurate colour made by NanoCell technology.

Experience the stunning 8K scale picture delivered by real 8K resolution. NanoCell 8K TV ensures that a lifelike image appears right before your eyes.

Sophisticated local dimming technology optimized for 8K allows NanoCell TV to precisely control the LED backlighting for deeper blacks, greater contrast, and enhanced detail.

The larger the screen size, the more important is the viewing angle. No matter where you sit in a spacious living room, NanoCell TV keeps you mesmerized with a realistic 8K viewing experience.

Unlike conventional TVs that distort colours when a picture is viewed from the side, LG NanoCell 8K TV precisely preserves colour from both the side and the front viewing angles even with a large screen size.

NanoCell TV seamlessly integrates into your space, even with its generously sized screen. Its sleek Nano Bezel diminishes the boundary between reality and TV.

The AI algorithm analyzes the image quality of content to optimize the resolution for 8K. Enjoy improved clarity, sharpness, detail, and contrast with everything you watch.

With the effective upscaling through the processor, NanoCell 8K transforms 2K or 4K content into the most life-like 8K picture by enhancing detail and definition.

NanoCell TV allows you to enjoy all of your content in lifelike high definition with support for major HDR formats Dolby Vision, Advanced HDR by Technicolour, HLG, and HDR10.

Dolby Atmos transports you from the ordinary to the extraordinary with breathtaking realism. Sound moves all around you in three-dimensional space, making you feel like you're part of the action.

Dolby Vision and Dolby Atmos transform your TV experience with dramatic imaging and realistic audio. Home entertainment is brought to life by incredible picture quality and three-dimensional audio that makes you feel like you're part of the action.

Gallery Mode brings world-famous travel attractions updated seasonally by TripAdvisor.

Expand your TV viewing experience with both the Google Assistant and Amazon Alexa. Just ask, and LG AI TV satisfies your curiosity in your interests, offers recommendations for your tastes and controls devices on your demand.

Ready-to-use CalMAN® auto-calibration makes adjustments to the colour performance. It efficiently maintains consistent, accurate colour.

Dive into the wide variety of content to choose from Disney+, Netflix, and LG Channels. From the latest movies, TV shows, and documentaries, to live sports and more, find them all here in one place. Just sit back and enjoy.

Disney+ gives you full access to stream classics, binge on new Originals, or catch the latest movies. With Disney, Pixar, Marvel, Star Wars and more - there's something for everyone.